Kellogg School of Management’s Tim Calkins returns to The Shaun Tabatt Show to share some thoughts on effective marketing and branding strategies for times of great uncertainty. In this conversation, Tim offers a 4-step plan for businesses to identify the best way forward, he applauds 3 brands (Sam’s Club, Facebook, & Burger King) who delivered standout campaigns in this season of unprecedented international crisis, and discusses a few of the reasons online personal branding is now more important than ever before.
Tag: Tim Calkins
Episode 247: Tim Calkins – How to Wash a Chicken: Mastering the Business Presentation [podcast]
Business presentations are a normal part of professional life. Doing them well will put you on the path to success and doing them poorly will quickly send you in the opposite direction. Tim Calkins’ hard-won insights gained over the course of 5,000+ presentations to date are sure to help you knock your next talk out of the park.