There are over sixty billion messages shared on digital platforms each day, and the average person is exposed to between four thousand to ten thousand ads a day. This bombardment of stimuli has changed the way we communicate and market content both online and off. In fact, research shows that you have less than three seconds to capture a person’s attention. With such a short window of time, we need to hook audiences quickly, efficiently, and consistently if we want to successfully fuel brand awareness and growth.
Chris Brogan joins me on the podcast to talk about what it looks like to earn trust in our ever-shifting digital world. We also get into his origin story, what it was like in the early days of podcasting, and so much more. We cover a lot of ground in this fun and fascinating conversation.