Bestselling author Mark Schaefer returns to the podcast to help us navigate how to avoid uncaring and tone-deaf sales and marketing messaging in the midst of the Coronavirus pandemic. He also helps us come to terms with the reality that in this emerging business landscape, it is the most human company that will not only survive, but thrive.
New York Times bestselling author Brandon Webb returns to the podcast to share about a new resource created by the SOFREP team that outlines practical ways you can prepare to weather the Coronavirus pandemic and future disasters. Brandon shares some of the hard-earned business lessons he learned running his company in 2019 and we also discuss the way forward for small businesses who will be harshly impacted by the inevitable economic fallout in the weeks and months ahead.
SkyWatch TV’s Derek Gilbert joins me for a discussion about the future we’re facing, which has unavoidably been shaped by the COVID-19 / coronavirus pandemic. His team has been closely monitoring and reporting on this story since a mystery pneumonia was reported back in December 2019. Derek also shares boots on the ground feedback from his contacts in both China and South Korea. We hope this conversation will both inform and encourage you.